Writing treatments ( proposals) for advert ideas

Your client ( the brand) has commissioned you to plan advert ideas for a new product. Unfortunately they have no budget available for this process so you will be using free sound libraries, recording and editing facilities and voice actors.


You should write treatments (proposals) for two different radio adverts in different styles
The treatments should include the following information:



Client ( brand):

Product name:

Product information (purpose,price,appearance,features etc.):

USP:



Budget  for advert :

Style of advert :

Summary of  advert content:

Ideas for sound bed and spoken word content ( e.g draft script,sound effects, setting,music)